**Special Webinar Presentation** How to talk to your management about CDISC

Embracing standards in an organization or across an industry can require substantial amounts of financial investment and behavioral change.  The individuals within an organization who can sponsor and drive such change are usually far removed from the day to day work that benefits from the implementation of standards.  Thus, it is important for the experts in standards to be able to simply and clearly communicate with the decision makers in a way that make obvious the need for change.  This discussion will focus on how to communicate the imperative of moving to standards in clinical research.


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